Facebook advertising is an important way of connecting with the audience on the world’s largest social network. The algorithm can be challenging to connect organically with the fans. However, Facebook micro-targeting features will allow you to reach your exact target audience. So, ads can get your message in front of the people who want your products or services. Also, this could be great for your budget, conversion rates and return on investment. Even you need to understand the different Facebook ad types and targeting options for getting the best results. Below are how to create an advertisement on Facebook.
Choose Your objective
Log into the Facebook Ads Manager and try to select the campaigns tab then click create for getting started with a new Facebook ad campaign. Always choose the campaign objective which is based on your goals for the particular ad and know regarding conversion-oriented objectives where you can pay per action and even for exposure objectives to get impressions.
Name Your Campaign
Name the campaign which you are going to create and choose whether to set up an A/B Split Test. Even you need to choose whether for turning on budget optimization. This option will be useful for using multiple ad sets; however, you can leave it turned off.
Setup the Ad Account
If you have already set up the account then you can see a button which says and click that to move on to the next step. However, if you are new to Facebook Advertising, then you will see a button that says Setup Ad account. Click that and you will be prompted for entering some key details to create your ad account. So, enter your country, preferred currency and time zone then click continue.
Target Your Audience
At the top of this screen then you will name your Facebook ad campaign by choosing which page to promote. So, start selecting your target location, age, gender and language. Also, make your selection and keep an eye on the audience size indicator on the right of the screen and sense of your potential ad reach.
The above-mentioned steps will help in creating Facebook ads and make money from it. Hope that I have covered all the topics in my article about how to create an advertisement on Facebook. Thanks for reading!